Category Archives: Mobile

What Are The Benefits Of Having a Mobile App?

Everybody knows the importance of going directly to where your customers are and although the app revolution only started a few years ago, this form of marketing is growing fast with no signs of slowing down. Currently 77% of the world’s population are online. With the rapid adoption of smartphones and tablets businesses are faced with more and more opportunities every day that will radically change how their service or product is delivered and accessed. There are more mobile devices in the world than the total number of computers and television units combined, meaning your business needs a mobile presence […]

Mobile Shopping In South Africa

In 2017, it is estimated, there will be over 16 million active smartphone users in South Africa. This number is expected to grow exponentially over the next five years to reach more than 21 million active users. The rapid rise in mobile phone usage in South Africa can primarily be attributed to the popularity of social media, which in turn has also sparked an increase in mobile phone usage to buy and sell online.   The upturn in active mobile phone users in South Africa has also affected internet usage and consumer habits drastically. Now, more people are using their […]